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Premier Ford Dealership in Winnipeg

Welcome to River City Ford! As soon as you step through our doors, you’ll notice that we’re not your typical truck dealer in Winnipeg. When it comes to great service, selection, and pricing, we’re not content to simply come up to the mark. We go farther, do more, and set a new standard of excellence! We’re driving change, one fantastic vehicle at a time.

The road to great driving experiences starts here on our lot, where we offer an impressive inventory of new and used cars, SUVs, and trucks. In fact, we’re proud to be a top truck dealer in Winnipeg! Each one of our Ford cars, SUVs, and Super Duty trucks comes with the cool features and convenient technology that helps make every trip a memorable one.

If you’re looking for a Ford dealership in Winnipeg that always goes above and beyond, visit River City Ford Today! We’ll give you a dealership experience you’ll be excited to tell your friends and family about.

The River City Reasons

Lifetime Powertcrain Coverage

We’ll cover the vehicle’s powertrain for life. Simply do the recommended maintenance with us and we’ll stand behind the products that we sell.

No Admin Fees

The paperwork should be our obligation, not yours. That’s why we’ll never surprise you with admin fees after you’ve already committed to purchase one of our vehicles.

Multi-Manufacturer Used Vehicles

We don’t sell only Fords. In our Used Vehicle Inventory, we sell cars and trucks from nearly a dozen other leading manufacturers.

Biggest Vehicle House on the Prairies

Driving Change Automotive Group provides you access to the largest selection of vehicles in all of the prairies. If we have what you want at another location, we’ll bring it in for you!

Full Inspections & Reconditionning

Our used vehicles are fully inspected and reconditioned so you can drive away with the peace of mind knowing you’re in a safe, reliable, and quality vehicle.

Free Towing and Roadside Assistance for 3 Years

In the event that anything happens to your vehicle, such as a flat tire or a sudden breakdown, we’ll tow your vehicle to the dealership for free! (Up to 100 km outside Winnipeg.)

30-Day Exchange Policy

If you suddenly find yourself pining for the other model you left behind at our dealership, you’re not out of luck, we allow for vehicle exchanges within 30 days of purchase (for pre-owned vehicles only).

Half-Price Oil Changes For The Lifetime Of Your Ve

Need to keep maintenance costs as low as possible? When you buy a used vehicle from us, you receive half-price oil changes for the lifetime of your vehicle.

Lifetime Powertcrain Coverage

We’ll cover the vehicle’s powertrain for life. Simply do the recommended maintenance with us and we’ll stand behind the products that we sell.

No Admin Fees

The paperwork should be our obligation, not yours. That’s why we’ll never surprise you with admin fees after you’ve already committed to purchase one of our vehicles.

Multi-Manufacturer Used Vehicles

We don’t sell only Fords. In our Used Vehicle Inventory, we sell cars and trucks from nearly a dozen other leading manufacturers.

Biggest Vehicle House on the Prairies

Driving Change Automotive Group provides you access to the largest selection of vehicles in all of the prairies. If we have what you want at another location, we’ll bring it in for you!

Full Inspections & Reconditionning

Our used vehicles are fully inspected and reconditioned so you can drive away with the peace of mind knowing you’re in a safe, reliable, and quality vehicle.

Free Towing and Roadside Assistance for 3 Years

In the event that anything happens to your vehicle, such as a flat tire or a sudden breakdown, we’ll tow your vehicle to the dealership for free! (Up to 100 km outside Winnipeg.)

30-Day Exchange Policy

If you suddenly find yourself pining for the other model you left behind at our dealership, you’re not out of luck, we allow for vehicle exchanges within 30 days of purchase (for pre-owned vehicles only).

Half-Price Oil Changes For The Lifetime Of Your Ve

Need to keep maintenance costs as low as possible? When you buy a used vehicle from us, you receive half-price oil changes for the lifetime of your vehicle.

Derek was a most thorough and helpful service advisor. I had some very extensive and expensive work done to my Explorer ($3600.00). Derek explained each job that was identified and gave me a detailed list of priorities and options. I wasn’t happy about the size of my bill but I was pleased with Derek’s professionalism…

Al Archibald

My experience at River City Ford was amazing. Friendly service and customer service is top of the line. The work that was done to my car was excellent. I would definitely go back for any other services they offer.

Eddie Guerrero

Went through the Quick Lane and my experience was everything I expected. It was good. One suggestion, with the seemingly high turnover of service counter personnel, the old familiarity with counter staff is gone. I find each time I use the service, I have to review my history with the new person at the desk,…

Vin Ablack

Mirah was wonderful to deal with when we were looking for a new vehicle to purchase. She emailed us when new (used) vehicles were coming in as she knew what we were looking for. She was very helpful and we loved her enthusiasm! Other staff we dealt with were just as helpful and knowledgeable. Great…

Jennifer Miller

I went in a couple of weeks ago after looking around at a couple other dealerships. Right off the bat, the staff was VERY welcoming and friendly which was more than lacking at at least one of the others that I went to. They were happy to show me a couple of cars that were…

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